Version: 3.0
Effective date: June 22, 2026
Last updated: June 22, 2026
Next scheduled review: December 22, 2026
This notice explains how Baby Blake's® Bedtime (the "App"), published by ISG Gaming LLC ("we," "us," or "our"), complies with the United States Children's Online Privacy Protection Act (COPPA) and its implementing regulations enforced by the Federal Trade Commission, including the FTC's 2025 amendments effective April 22, 2026. We built this app for families, and we take the privacy of children — and their parents — seriously.
If you have questions about this notice or about how we handle your child's privacy, contact us at privacy@babyblake.io.
Baby Blake's Bedtime is designed for use by children ages 1–10 under direct parental supervision. Because our intended audience includes children under the age of 13, we treat the entire App as if it falls within COPPA's scope — including the FTC's 2025 amendments — and apply COPPA-level protections to every user, regardless of whether the operator is a parent or a child.
This means:
Before reaching the main App, every visitor must solve a simple math problem (e.g., "What is 4 × 7?") designed to be answerable by an adult but not by a young child. Solving the gate confirms that an adult is operating the device.
Because Baby Blake's® Bedtime does not collect personal information from children, COPPA does not require us to obtain verifiable parental consent for your child's use of the App. The parental gate is an additional safeguard we use to confirm that an adult — not a child — is present before reaching the App and any adults-only screen, such as in-app purchases, the recovery-code screens, and the contact form. By completing the gate, you confirm that you are at least 18 years old and the parent or legal guardian of any child who will use the App.
We do not store your answer to the math problem and we do not store any record of who solved the gate.
When a parent completes the parental gate and sets up an optional profile, the App receives:
Profile information (the child's first name, age range, voice preference) is stored only on your device using your browser's localStorage. It is not transmitted to our servers and we cannot access it. Clearing your browser data, using the "Clear Story Library" or "Delete My Data" buttons in Settings, or uninstalling the App removes everything on the device. (Your purchased story credits are handled through a separate anonymous account — see 4.4.)
If a parent buys story credits, the App uses a simple anonymous account so those credits stay available and can be restored on a new device. This account is created automatically and contains no personal information about you or your child:
Under COPPA, a persistent identifier like this is permitted when it is used solely to support the internal operations of the app — here, keeping track of purchased credits and letting you restore them. We do not use it for advertising, profiling, or cross-context tracking. You can delete the account and any unused credits at any time at privacy@babyblake.io.
When you generate a bedtime story, the child's first name is sent to our AI story-generation partner solely to weave the child's name into the narrative (e.g., "Once upon a time, Mia explored the enchanted forest…"). The first name is processed transiently to produce the story text and is not stored, logged, or used for advertising, profiling, or model training.
The generated story is delivered back to your device, where you can optionally save it locally. Saved stories live in your browser's localStorage; we do not retain a server-side copy.
We rely on a small number of third-party processors to deliver the App. Each receives only the minimum information necessary to provide its service:
| Service | Purpose | What it receives |
|---|---|---|
| Anthropic | AI story text generation | The story prompt, including the child's first name and theme. Discarded after generation. |
| ElevenLabs | Text-to-speech narration | The generated story text and chosen voice. Discarded after narration is produced. |
| Vercel | App hosting and content delivery | Standard server-log information (IP address, timestamp). Used for security and operational integrity, not for advertising or profiling. |
| Cloudinary | Image and audio asset delivery | Standard CDN request data for the assets the App loads. |
| Google Play | In-app purchase processing (Android) | Receives payment information directly under its own terms; provides the purchase confirmation we verify before granting credits. We never see card or banking information. |
| Upstash | Anonymous account / credits database | Stores the account token, credit balance, purchase/order references, and the hashed (unreadable) recovery code. No child's name or other personal information. |
| Resend | Transactional email (contact form) | Receives only the email address a parent voluntarily provides. |
| Discord | Internal team notification (private webhook) | Notifies our team when a parent submits the contact form. No child's name or story content. |
None of these processors are authorized to use children's information for their own purposes, including for advertising, profiling, or to train AI models. We have reviewed each processor's public privacy and terms-of-service documentation before integration.
As a parent or legal guardian, you have specific rights under COPPA. We honor each of them:
You may request a description of any personal information we have collected from your child. Because we do not retain personal data on our servers, our response is typically: "The first name was processed transiently and was not retained. Profile information lives only on your device."
You may direct us to delete any personal information we hold and to refuse further collection or use of your child's information. Because we do not retain personal data on our servers, this is usually accomplished by clearing your local profile in Settings or uninstalling the App.
You may delete your child's profile at any time directly from the App via Settings → Clear Story Library and by clearing the profile. You may also email privacy@babyblake.io to confirm in writing that any incidental data — including your anonymous credits account — has been purged.
Email privacy@babyblake.io with your request. We respond within 30 days of receiving a verifiable parental request. We may ask you to confirm your identity as the parent or guardian before fulfilling the request, to protect your child's information from disclosure to unauthorized parties.
All AI-generated story content passes through safety guidelines designed to produce age-appropriate material for children ages 1–10. We instruct the underlying AI model to:
Despite these safeguards, AI systems can occasionally produce unexpected output. We strongly encourage parents to listen to or read each story alongside their child the first time. If you encounter content that seems inappropriate, please report it via the Send Feedback form in Settings or email privacy@babyblake.io directly.
Communication between the App and our processors uses industry-standard transport-layer encryption (HTTPS/TLS). Because we do not store children's personal information on our servers, the surface area of any potential breach is minimal — the most sensitive data (the child's first name) exists only momentarily during a story generation request and never at rest.
Your anonymous credits account holds only an anonymous token, your credit balance, purchase/order references, and a hashed (unreadable) recovery code — never a name, email, or other personal detail about your child.
Profile data stored locally on your device is protected by your device's own security model (operating-system user account, screen lock, etc.).
COPPA is a United States law. If you are accessing the App from outside the United States, please be aware that information you provide will be processed by United States–based services (Anthropic, ElevenLabs, Google, Vercel, Upstash, Cloudinary, and Resend). The protections described in this notice apply uniformly to all users worldwide.
Parents in jurisdictions with additional applicable children's privacy frameworks (such as the United Kingdom Age Appropriate Design Code or the EU's GDPR-K provisions) retain all additional rights afforded under those frameworks. Email privacy@babyblake.io to exercise them.
The App contains no social-networking features, no comments, no messaging, no friend lists, no public profiles, and no peer-to-peer interactions. Children using the App cannot communicate with other users.
We do not market to children. We do not display advertising. We do not deliver push notifications or emails to children. The only outbound communication channel is the parent-initiated Send Feedback form in Settings, which collects only the email address the parent voluntarily provides.
If a school, library, or other organization is offering Baby Blake's Bedtime to children, the operator of that organization is responsible for obtaining the verifiable parental consent required under COPPA and for ensuring use is consistent with the parents' permissions. Email privacy@babyblake.io if you are an operator and would like a written confirmation of our data practices for your records.
We may update this COPPA notice from time to time to reflect changes to the App, to our processors, or to applicable law. The version and dates at the top of this page reflect the most recent revision. Material changes (for example, a change to what data we collect or to who has access to it) will be communicated to existing parents through an in-app notice before the change takes effect, and we will obtain new verifiable parental consent where COPPA requires it.
This COPPA notice is one of three legal documents governing your use of the App. Please also review:
For COPPA-specific questions or to exercise parental rights:
ISG Gaming LLC
Attn: Privacy / COPPA Compliance
26 Cortlandt St, Floor 5
New York, NY 10007
Email: privacy@babyblake.io
General contact: hello@babyblake.io
We respond to all verifiable parental privacy requests within 30 days.